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Taste the Rainbow
Fascinating. As part of a marketing campaign, on 3/3 skittles.com was redirected to a Twitter search page for Skittles that aggregates any tweet containing the word, "Skittles." Note that it's not an actual Skittles account on Twitter, it's simply the results of a search for the word "skittles" on Twitter.

On 3/4, most likely due to spam and inappropriate language, they changed their site to point to the Skittles fan page on Facebook. Today (3/6) their site has been updated again to point to the Skittles article on Wikipedia. I think I'll have to tweet about Skittles too.
Posted 03/06/2009 05:29 PM in Geek Stuff, Ramblings, Snacks | Total Comments: (0)
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